Be the name AI gives when someone's ready to move.
Buyers, renters, and investors now ask ChatGPT and Google's AI who to work with before they ever call an agent. We make sure your brokerage or development is the name it returns — with reporting tied to booked showings and closings, not clicks.
Your next client is asking AI who to trust.
Before a buyer tours a home, a renter signs a lease, or an investor commits to a developer, they ask an AI assistant for a recommendation. The engine reads the web and hands back a short list of names. If yours isn't on it, you never entered the conversation.
AI traffic is still a small share of sessions, roughly 1–2%. But it's the highest-intent visitor you can get: someone actively deciding who to work with. Low volume, exceptional intent.
the rate AI-referred visitors convert vs organic search
of AI brand mentions come from third-party sources, not your own site
ChatGPT referral conversion vs Google organic
the value of organic visitors, from AI-referred traffic
Why generic agencies fail real estate.
Real estate marketing lives inside advertising rules — RECO's standards for Ontario agents and brokerages, plus truthful-representation obligations for developers. A generic agency will write copy that converts and quietly breaks them: unverifiable claims, missing brokerage disclosure, misrepresented listings. Every deliverable we publish passes a compliance review first.
- Accurate brokerage and agent disclosure on everything published.
- No unverifiable 'best' or 'top' claims that breach advertising standards.
- Listing and availability language kept truthful and current.
- Compliance review gate before anything goes live under your name.
The Foundation Build.
A one-time engagement that gives AI engines a clean, corroborated, extractable picture of your business. Itemized, delivered to spec.
AI Visibility Audit & Competitive Benchmark
We test 50+ high-intent queries across ChatGPT, Claude, Perplexity, Gemini, and Google AI Overviews, and map who's being named instead of you.
Entity & Schema Architecture
Organization, RealEstateAgent, and RealEstateListing schema so engines can identify your brokerage, your agents, and your inventory without guessing.
Answer Library (15–20 pages)
Answer-first pages engineered for AI extraction — neighbourhoods, buying and renting questions, and development FAQs written to be lifted directly into an AI answer.
Authority & Citation Placement
Placement across the third-party sources AI engines trust. Roughly 85% of AI brand mentions come from third-party sites, not your own — so that's where the work goes.
Measurement Stack
GA4 with AI-referral segmentation, call tracking, and lead source capture, so every showing and enquiry is traced back to where it came from.
AI Advertising Readiness
Advertiser verification and category application prep, so paid AI placements clear review when you're ready for them.
See where you stand — free.
A quick AI-visibility audit shows exactly what ChatGPT says about you today.
The ongoing program.
Each month we expand the answer library, win and defend new citations, keep schema and listing data current as your inventory changes, and report share of voice across the engines — tied to tracked showings and closings, not vanity metrics. Compliance review stays in the loop on everything published.
What we will and won't promise.
What we commit to
- Deliver every item in the Foundation Build to spec.
- Test and report against a fixed set of high-intent queries in your market.
- Measure results against booked showings and closings, transparently, every month.
- Route every deliverable through advertising-compliance review.
What we won't
- Guarantee you'll be cited in AI answers — no one can control model output.
- Promise a specific ranking, number of leads, or sales.
- Publish claims that breach RECO or advertising standards.
- Report vanity metrics that don't tie back to real business.
Questions, answered straight.
See what AI says about you today.
A free AI visibility audit shows you exactly which queries you're missing and who's being named instead.